Wednesday, October 27, 2010

How NOT to sell your anchor

The above picture has been plastered on billboards around Toronto since the end of the summer, announcing the new host of the national news on Global TV in Canada, Dawna Friesen. And it is a terrifying choice. Let me list the reasons:
  1. Anyone who's ever told ghost stories around a campfire, or watched someone do it on TV, knows that it's scary when someone's face is lit from below. And the strongest light source, here, is coming from below.
  2. Friesen isn't smiling. One end of her lips is upturned, yes, but the other is still. She's sneering.
  3. Her pupils looking unusually tiny and her irises look like blue steel. Her eyes just look cold.
  4. I don't know exactly how to explain it, but she reminds me of Michelle Pfeiffer in Batman Returns...
  5. ...or a vampire. (Though that conclusion, given my first three observations, is probably easier to understand.)